Tuesday, June 8, 2010

BP (NYSE:BP) Buys Google Ad Words, "Oil Spill"

BP (NYSE:BP) bought the Google ad words "oil spill" with the tag line "how BP is helping." This will link search results from Google and Yahoo directly to BP's website. A spokesman for BP, said the reasoning behind this purchase was to help people by making it a little easier to find out and follow the on going fuel spill containment efforts. There also will be links on the website that will help direct people to the correct places to file a legal claim, sign up to volunteer, and to report oil found on the beach.

BP has spent several millions of dollars, $50 million to be exact, on television advertising. President Obama has criticized BP for doing this, especially when they have given fisherman who have lost their livelihood only $5,000. Not to mention how it seems they are attempting to limit the amounts they'll pay to those people that have been directly effected by the devastating results of the hazardous spill disaster.

Televised apology ads or not, its not changing the views of most people, 20 percent say they will no longer purchase BP gas while 31 percent will buy less gas from the oil company. While 47 percent of people feel BP's public relation efforts are too little to late, there are 41 percent who believe that BP is doing absolutely everything they can, leaving 42 percent who feel they are only doing what is necessary for public relations sake. The bottom line, 71 percent of people feel BP is responsible for the oil spill.


  1. Spend Your 50 MILLION on the Biological CleanUp of the Gulf !!!!
    Your Words are Futile Now....

  2. Just wish to say your article is as surprising. The clarity for your
    post is just great and that i can assume you're an expert on this subject. Well along with your permission allow me to take hold of your RSS feed to keep updated with impending post. Thanks one million and please continue the enjoyable work.

    Feel free to visit my web page ... refinance loans bad credit

  3. certainly like your web site but you have to check the spelling on quite a few of your posts.

    A number of them are rife with spelling issues and I find it very bothersome
    to tell the truth then again I will definitely come back again.

    Also visit my website - wechsel private krankenversicherung

  4. Nice post. I learn something new and challenging on sites I stumbleupon everyday.

    It will always be useful to read through articles from other authors and practice something from other sites.

    Feel free to surf to my blog :: how to consolidate federal student loans

  5. Wonderful blog! I found it while surfing around on Yahoo News.
    Do you have any tips on how to get listed in Yahoo News?
    I've been trying for a while but I never seem to get there! Thank you

    My web page: natural search engine optimization

  6. Write more, thats all I have to say. Literally, it seems as though
    you relied on the video to make your point. You obviously know what youre
    talking about, why throw away your intelligence on just posting videos to your weblog when you could be giving us something informative to read?

    Also visit my web blog: studentische krankenversicherung vergleich